
Did you ever think you were overweight growing up–like you were fat and all your friends were thin?
And then, you look back at old pictures of yourself and think, “Wow, I really wasn’t fat at all! I wish I could go back in time and tell myself not to be so hard on myself.”
This happened to many of us who are children of the skinny-mini 70’s, where stick thin was “the look”.
Today’s Thin Thinking episode, we are joined by Michele Acerra, who grew up in the 60’s and 70’s, and was exposed to a lot of “the thinner the better” limiting beliefs like many of us.
Michele shares her weight story, her struggles with losing weight at an early age, and how she turned all the pain and failure over the past into success by shifting her mind.
Now, Michele has already released more than 35 pounds just in the last few months, and she is on her way to release more.
Come on in to the Thin Thinking Podcast and get inspired by Michele and her compelling weight release journey.
In This Episode, You’ll Learn:
Michele’s weight loss story and all the diets she tried in the past.
How children and teenagers in the 60’s and 70’s were forced to lose weight.
What pushed Michele to finally do the shift.
Links Mentioned in this Episode
FREE upcoming masterclass: “How to Break Through the Weight Struggle Cycle so You Can Lose Weight Consistently and Permanently”
If you’ve ever looked back at an old photo and thought, “I wasn’t even fat… why did I hate my body so much?” you’re going to see yourself in Michele’s weight loss success story.
Michele grew up in the 60s and 70s, long before “body positivity” was a thing. Thin was the standard. If you weren’t thin, you were “the fat kid.” From school nurses calling her out for weighing “too much,” to joining Weight Watchers in middle school, her relationship with her body started with shame, not support.
Like many of us, Michele didn’t lack diet knowledge. She knew calories, points, carbs, and every “plan” out there. What she didn’t have was a success mindset for weight loss — the kind that lets you lead yourself, instead of being led by old beliefs and diet drama.
In this article, I’m going to walk you through how Michele released 35 pounds (and counting) not by finding the “perfect diet,” but by shifting her mind with hypnosis, brain-based tools, and a completely different way of seeing herself.
You’ll learn the mindset shifts she made, how she navigated holidays and family dinners, and how she went from “I’ve struggled all my life” to “I finally feel confident I can keep going.”
1. How did Michele’s weight struggle begin so early in life?
Michele’s story shows that weight struggle often starts long before the first diet — it starts with how we’re treated as kids.
She remembers being overweight “all her life”. Even when she wasn’t medically obese, she felt like the “fat one.” In elementary school, the nurse weighed every child once a year. Then, in front of an entire class of 40 kids, a small group would be called out to go to the office because they were outside the “accepted weight range.”
Michele was always in that group.
Some classmates snickered. The nurse gave the same shallow lecture every year: “Exercise more. Don’t eat ice cream every day.” Michele sat there thinking, “I don’t eat ice cream every day. Why does she assume that?” Then she’d be handed a diet sheet an 8-year-old would have no idea how to follow.
She felt ashamed and alone. She didn’t even tell her parents, because in her mind, her weight was already something to hide.
At home, there was constant soda (“We drank it like water,” she says) and plenty of Italian comfort food — pasta, bread, hearty meals. She was active like any other kid, riding her bike and playing games, but the message from school and culture was loud and clear: “You are a problem to fix.”
By middle school, she’d internalized this so deeply that her solution was dieting, not self-care. In 7th or 8th grade, she joined Weight Watchers for the first time and lost 25–30 pounds the summer before high school.
The weight came off… but the shame, fear, and obsession stayed.
2. Why didn’t decades of dieting finally solve her weight problem?
Michele’s experience proves a hard truth: you can be an expert at dieting and still struggle with your weight.
Throughout high school, she kept her weight in what most charts would call a “reasonable” range — around 150–160 pounds, wearing a size 14. But it didn’t feel reasonable to her. It felt like a constant, exhausting job.
She remembers watching thinner friends walk around school with donuts in their hands while she barely ate just to maintain. She would never dare to eat a donut in public — especially not in front of people who might be silently judging her body.
Her dieting pattern continued into adulthood:
- She joined Weight Watchers multiple times, including before her wedding, where she lost about 30 pounds to fit into her dress.
- She gained 8 pounds in one week on her honeymoon in Hawaii — something her logical brain knows wasn’t 8 pounds of fat, but it still felt like proof she “couldn’t trust herself” with food.
- She tried the old-school Atkins diet: bacon, eggs, heavy cream, steak — the extreme version that left her feeling awful and even more disconnected from her body.
On top of that came real life:
- She married her high school sweetheart.
- She had five children, including two sets of twins.
- With pregnancies, postpartum, and eventually a full-time job once the kids were in school, her needs slid to the bottom of the list.
Weight control was always there in the background — but never in a sustainable way. She would lose some, regain some, and carry the constant belief:
“I can lose weight. I just can’t keep it off.”
Diet culture taught her a false story: if she regained weight, she had “failed.” No one ever taught her that maintenance is a different skill set and that lifelong weight mastery means living differently, not white-knuckling a “goal” and then going back to old habits.
In Michele’s words, traditional dieting made her feel “almost doomed to fail.”
3. What made Michele decide to try weight loss hypnosis and Shift?
Michele didn’t come to hypnosis because she believed in magic. She came because she knew diets weren’t the answer anymore.
She discovered the Shift Weight Mastery Process when a friend posted a link on Facebook to my free introductory webinar. The friend didn’t send it “at” her — it was just a general post. Michele quietly signed up, not even telling her friend, because:
- If it turned out to be another gimmick, she didn’t want to explain herself.
- She was curious but cautious; after a lifetime of diets, that’s understandable.
During the webinar, what caught her attention was not a promise of “effortless weight loss,” but the idea that 80% of our weight struggle is mental — and that the real work is learning to work with your mind.
When she heard hypnosis was involved, her first thought was very human:
“Maybe the hypnosis will trick my body into losing weight and I won’t really have to do anything.”
But very quickly, she realized that’s not what Shift is about.
Hypnosis in the Shift process is:
- A way to focus your attention on your true goals.
- A tool to turn down the noise of old beliefs and self-criticism.
- A gentle, brain-based method to help you rehearse new habits and identities so they feel more natural.
As Michele surrendered to the process, she didn’t feel “out of control.” She actually felt more in control — more aware, more engaged, and more able to pause and choose on purpose.
That sense of “I’m actually leading my brain now” was what made her commit to the Fall 2022 Shift group.
4. How did Michele’s mindset change during the first 30 days?
The first 30 days of Shift are designed to feel different from a diet — and Michele felt that right away.
Instead of just getting a food list and a weigh-in schedule, she stepped into an immersive environment:
- Daily emails and coaching prompts
- Hypnosis sessions
- Meditations
- A supportive online community
- Live interaction and guidance
She was pleasantly surprised by how personally involved I was as a coach. It didn’t feel like a faceless, automated program. It felt like a real relationship and a real apprenticeship in weight mastery.
The biggest mental shift for Michele was how we approached calories and energy.
At first, she reacted like many people:
“Oh no, not calories.”
Diet culture had turned calorie awareness into punishment. But inside Shift, we reframed it as data — not drama.
Michele started to see herself not as “a dieter” but as an inner scientist:
- She learned approximately how many calories she needed to lose, maintain, or gain.
- She started using that knowledge to plan consciously, instead of reacting and then feeling guilty.
For example, on Christmas, instead of trying to be “perfect” or giving up entirely, she decided:
- “Maintenance calories for me are about 2,000 per day.”
- “I’m going to eat around 2,000 calories today, enjoy the holiday, and simply maintain.”
That one decision took away the guilt. She wasn’t “being bad.” She was making a conscious choice in the context of her long-term journey, knowing she’d go back into a weight-release range afterward.
This was a huge mindset upgrade:
“I’m in the driver’s seat. I can choose how fast I release weight. I’m not at the mercy of the scale or the rules.”
Rather than being about restriction, the first 30 days became about mental freedom, self-respect, and clarity.
5. How did she lose 35 pounds while still enjoying holidays and family food?
A big part of Michele’s weight loss success story is that she did not put her life on hold to lose weight. She learned to live.
Here’s the key idea she embraced:
You can absolutely enjoy food and special occasions — you just can’t keep eating the way you used to if you want different results.
So instead of all-or-nothing thinking, she used new tools:
- Planned indulgences:
On days like Thanksgiving, Christmas, New Year’s, and her children’s birthdays, she decided ahead of time how she wanted to eat. Some days were for losing; some days were for maintaining. No shame, just strategy. - Portion awareness without deprivation:
At a recent birthday dinner for her daughter, the restaurant served everyone a large slice of cake. Old Michele would have thought, “If I’m having cake, I might as well eat all of it.”
New Michele looked at the slice, cut it in half, savored her portion, and simply pushed the rest away — feeling satisfied, not deprived. - Releasing food guilt:
Because she understood her overall weekly and monthly energy needs, enjoying a slice of cake or a special meal didn’t send her into a spiral of shame and “starting over Monday.”
This is the real power of a success mindset:
You stop giving food all the power and start reclaiming your own.
In her own words:
“Nothing is absolute. You think, ‘I could never have a piece of cake until I lose 45 pounds.’ Well, yes you can. Don’t give the food so much power. You’re the one with the power.”
That mindset has allowed Michele to release around 35 pounds so far — and still fully enjoy the birthdays, holidays, and family gatherings that make her life rich.
6. How did exercise and daily habits become “just what she does”?
One of the most impressive parts of Michele’s journey is her consistency with movement.
Before Shift, exercise was something she “should” do — like an item on a to-do list that never quite stuck. After Shift, it became part of her identity:
“I’m someone who moves my body every day.”
Here’s what changed:
- She chose a simple, realistic habit: one hour on the exercise bike every morning.
- She stacked it with things she enjoyed: reading the news, watching TV, or listening to a podcast or hypnosis session.
- She didn’t treat it like punishment. It was her time — a daily act of self-leadership and self-care.
Since December (minus one week when she had COVID), she hasn’t missed a day. She doesn’t argue with herself about it; she just gets up and does it.
As she puts it:
“Even on days when I think I’m not going to want to exercise, I exercise. It’s just what I do when I get up in the morning.”
This is what we mean by rewiring your brain: you’re not forcing yourself with willpower forever. You’re building a habit loop that feels automatic and aligned with who you want to be.
7. How does Michele handle family, restaurants, and social pressure now?
Michele’s life is full — five children, grandchildren, a long marriage, and plenty of social events. Many people in her situation feel trapped by other people’s expectations around food.
Michele decided to see her environment as something she can lead, not just survive.
Here’s what that looks like:
- She’s the cook in the house.
She makes one meal, not a separate “diet meal” for herself and “normal food” for everyone else. She experiments, lightens up recipes, and finds ways to make meals both satisfying and supportive of her goals. - Her family is supportive.
No one pushes food on her or complains about the way she cooks. They enjoy the meals, and many of them are benefiting from healthier eating, whether they’re focused on weight or not. - She chooses the restaurants.
When her family goes out, she looks at menus ahead of time and picks places where she can find something that fits her plan. Her family trusts her choices — they’ve always let her pick. - She receives compliments without shrinking.
Friends and relatives are noticing. At a recent gathering, her husband’s aunt looked at her and said, “Wow, what have you done? You look wonderful.”
Michele doesn’t hide from this attention or downplay it. She allows herself to feel proud, to own her progress, and to stay motivated.
She’s also aware that her example is powerful. Her children and grandchildren are watching a woman who:
- Takes care of herself
- Exercises daily
- Sets boundaries with food
- Enjoys celebrations without going into extremes
That’s a legacy that goes way beyond the number on the scale.
8. What can you learn from Michele if you’re just starting your own journey?
Michele’s weight loss success story isn’t about perfection. It’s about progress, mindset, and inner leadership.
Here are the biggest takeaways you can apply right now:
- Your struggle likely didn’t start with food — it started with shame.
Early experiences, like being weighed in front of classmates or being labeled “the fat one,” leave deep mental grooves. Healing doesn’t come from another diet; it comes from changing the story you’re telling yourself. - You don’t need more diet rules. You need a success mindset.
Michele already knew all the “plans.” What she needed was a way to:- Calm the inner critic
- Build self-trust
- Stop making the scale the judge and jury of her worth
- Hypnosis isn’t magic — but it can feel magical when it helps everything click.
Used properly, hypnosis helps you focus, rehearse new habits, and connect to your future self. It doesn’t “do it for you,” but it helps you finally feel like you’re on your own side. - Data, not drama.
Understanding your energy needs (calories) doesn’t have to be punishment. It can be a tool for freedom—so you can plan a holiday meal, enjoy it, and still feel on track overall. - You can enjoy your life and lose weight.
Michele still celebrates birthdays, holidays, and dinners out. The difference is that she plans ahead, eats mindfully, and stops when she’s had enough. No more “I blew it, so I might as well keep going.” - Consistency comes from identity, not willpower.
Michele doesn’t think “Should I exercise today?” She is someone who exercises every day. That identity shift is what makes habits stick. - You are more powerful than any food.
Perhaps Michele’s favorite lesson is this:
“Don’t give the food so much power. You’re the one with the power.”
If you’re ready to stop starting over, this is the kind of inner work that changes everything.
If Michele’s transformation inspires you, you may also find Thin Thinking Episode 68 — Identity Shifting for Weight Mastery — extremely supportive, since it dives deeper into the mindset and identity work that makes long-term change possible.
FAQ: Your Questions About Michele’s Success Mindset
1. How did Michele finally start losing weight after so many failed diets?
Michele stopped chasing the “perfect” diet and started working on her mindset. Through the Shift Weight Mastery Process and hypnosis, she learned how her brain was wired around food, shame, and all-or-nothing thinking. Once she began using tools like planning, self-compassion, and mental rehearsal, the weight started to release consistently — about 35 pounds so far.
2. What role did hypnosis play in her weight loss success story?
Hypnosis helped Michele focus her attention, calm her inner critic, and connect more deeply with her long-term goals. Instead of trying to “white-knuckle” her way through change, she used hypnosis to rehearse being her future, healthier self. It didn’t magically melt the weight, but it made it much easier to follow through on the actions that did.
3. Did Michele have to give up cake, pasta, or family favorites?
No. Michele still eats foods she loves — including birthday cake and Italian dishes — but in planned, mindful ways. She often chooses maintenance calories on special occasions, enjoys a reasonable portion, and then goes back to her weight-release plan. This allows her to participate fully in life without losing momentum.
4. How did she stay consistent with exercise?
She made exercise part of her morning identity: wake up, get on the bike for an hour, and pair it with something enjoyable (news, TV, or a podcast). She doesn’t negotiate with herself about it; it’s simply what she does, like brushing her teeth. That routine has carried her through months of daily movement, minus one week when she had COVID.
5. What if my family isn’t as supportive as Michele’s?
Even if your family isn’t as naturally supportive, you can borrow Michele’s mindset:
- Take the lead on meals when possible.
- Choose restaurants where you can find something that fits your plan.
- Communicate your goals calmly and clearly.
- Remember: you don’t need everyone’s full understanding to take care of yourself.
6. Is this approach only for people who like tracking calories?
No. The key is awareness, not perfection. For Michele, learning her calorie ranges helped her feel empowered. For you, it might be tracking portions, hunger levels, or simple “on-plan / off-plan” choices. The goal is to step into leadership over your habits, not obsess over every number.
7. How can I start building a success mindset like Michele’s?
Begin with small, doable steps:
- Pick one daily habit (like a short walk) and commit to it.
- Plan one meal a day instead of deciding in the moment.
Notice your inner dialogue and gently shift it from “I blew it” to “What can I learn?”
If you’d like guided support, you can explore hypnosis-based weight mastery programs or join one of my free masterclasses on breaking the weight struggle cycle.
Want to learn more? Check out my free masterclass, How to Stop The “Start Over Tomorrow” Weight Struggle Cycle and Start Releasing Weight For Good.
If you found this episode helpful, you might also enjoy this related Thin Thinking episode: